About Fortifi Bank

Why choose Fortifi Bank?

It’s simple – because we make banking easy and understandable with your future in mind. That means we’re not just transacting on your behalf. We care about the why and how.

It Starts With Strong Roots

Fortifi Bank, formerly 1st National, has been banking with folks just like you for more than 140 years. That means we have been in business since 1876. Over time, the economic landscape changes, but one thing stays the same – people need financial security to build their dreams upon.

Community-Driven Service

A community bank, like us, helps fuel progress in the neighborhoods where you live and work. Your money turns into loans for individuals and small businesses that you know. And it doesn't stop there. We give our time, talent, and treasure - all with the goal of bettering the economic conditions of Wisconsin.

Relationships Come First

At Fortifi Bank we know you are a person, not just a number on paper. Whether it is your first checking account, a new home, a retirement fund, a refinance package, or even starting your own business, we have a team of experts waiting to guide you through any process. We aid your understanding of important financial topics and welcome your questions when you’re ready.

Convenience & Flexibility

Life is busy enough. We believe in giving you the best access to your information to help free your time and energy. If you have a phone, you have your banking in your pocket. Online and mobile banking are just the start. Our clients enjoy the ease of access with mobile deposit and Bill Pay—all from the palm of their hand.

What is Growin' Wisconsin?

Fortifi Bank's mission is to Grow Wisconsin—one person, one business, and one relationship at a time. In this video you'll learn just what that means.

Economic Impact of Wisconsin Banks

Estimates are based on the American Bankers Association 2019/2020 survey data.

$53.5 M Community Donations
441,600 Volunteer Hours
35,329 Dedicated Employees
$6.5 B Small Business Loans Outstanding
76,295 New Home Loans in 2018

How Are Community Banks Different?

  • Local Needs First
    • Community banks focus attention on the needs of local families, businesses, and farmers.

    • Conversely, many of the nation’s megabanks are structured to place a priority on serving large corporations.

  • Growing Your Communities
    • Unlike many larger banks that make deposits in one state and lend in others, community banks channel most of our loans to the neighborhoods where our depositors live and work.

  • Local Decisions
    • Community banks offer nimble decision-making on business loans, because decisions are made locally.

    • Megabanks must often convene loan approval committees in another city or state.

  • Giving Back
    • Community bank employees are typically involved in local community affairs.

    • Large banks are likely to be detached physically and emotionally from the communities where their branches are located.

  • Local Citizens on Board
    • Community banks’ Boards of Directors are comprised of local citizens who want to advance the interests of the towns and cities where they live and the bank does business.

  • Understand Your Needs
    • Because community banks are themselves small businesses, we understand the needs of small business owners. Our core concern is lending to small businesses.

    • Studies show that community banks are the primary advisers of small businesses. The core concern of the megabank is serving corporate America.

We Are Here To Guide You

Choosing a bank can be confusing. We understand you have options in the marketplace. Choosing Fortifi Bank means you are choosing a team that cares about you at an individual level, helping you succeed.

Ready to Experience the Fortifi Difference?

Contact Us Now!
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