June 12, 2025

Greg Lundberg Appointed as Officer on Wisconsin Bankers Association Board

 

MADISON – Greg Lundberg, president and CEO of Fortifi Bank, Berlin, will serve as the 2024–2025 vice chair of the Wisconsin Bankers Association (WBA) Board of Directors.

 

“Greg’s experience and talents enrich our Board and our Association,” said Rose Oswald Poels, WBA president and CEO. “His contributions have a positive impact on our industry and on the customers and communities we serve.”

(Left to right) Alvaro Araque, Johnson Financial Group, Joe Peikert, Wolf River Community Bank, Paul Northway, American National Bank – Fox Cities; Greg Lundberg, Fortifi Bank, and Rose Oswald Poels, Wisconsin Bankers Association.

 

Lundberg joined Fortifi Bank in 2010 after having gained experience at Citizens Bank, Johnson Bank, and Associated Bank. He has been an active member of WBA through the Building Our Leaders of Tomorrow (BOLT) Section and the Advocacy Officer Program. He earned his bachelor’s degree in finance from the University of Wisconsin-Whitewater and his MBA degree in finance from the University of Wisconsin-Madison. His community involvement includes working with the Boys & Girls Club of Tri County and the Green Lake Town Square Community Center.

 

Also serving as officers on the WBA Board are Chair Paul J. Northway, president and CEO, American National Bank Fox Cities, Appleton; Chair-Elect Joseph (Joe) Peikert, CEO, Wolf River Community Bank, Hortonville; and Past Chair Alvaro (Al) Araque, SVP, director of consumer, private, and business banking, Johnson Financial Group, Racine.

 

Joining the Board for three-year terms are Jim Hartlieb, president and CEO, First Business Bank, Madison; Nathaniel (Nate) Parrish, president, First Citizens State Bank, Whitewater; Lindsay Spitzer, president and CEO, Bluff View Bank, Galesville; and Eric Witczak, executive vice president and COO, Nicolet National Bank, Green Bay.

 

Those continuing their terms on the Board are: Tina DeGustino, regional president, BMO Bank, Milwaukee; Kelly Heroux, president and CEO, Peshtigo National Bank; Shay Horton, president and CEO, Cumberland Federal Bank; Shane Ilstrup, president, Citizens First Bank, Trempealeau; Jimmy Kauffman, president and CEO, Bank of Sun Prairie; Todd Nagel, president and CEO, IncredibleBank, Wausau; Timothy (Tim) Schneider, president and CEO, Bank Five Nine, Oconomowoc; and Bill Sennholz, CEO, Forward Bank, Marshfield.

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